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Setting the List Price
Setting the correct value to market your property is very important. We begin the process by producing a full Comparative Market Analysis (CMA) for your property. This in depth analysis will show the listing price of comparable properties in the area, those that are currently "Pending" or under contract, as well as the actual selling price of comparable properties in your area. Additionally, the analysis will give us a maximum listing price or "danger zone" by showing properties that were overpriced and failed to sell.
Next, we take into account market conditions. Market conditions will play a role in setting the list price of your property. We willl factor in how quickly houses are selling in your area, interest rates, exchange rates and whether it is a buyer's or seller's market.
We will also address your financial goals at this stage. Every owner selling a propertyty has different goals that need to be comprehended completely when calculating the list price.
Lastly, a proper listing price will be recommended, personally tailored to meet your goals in the current market.
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